Samantha Who? premiered on ABC on October 15, 2007. When a terrible accident leaves Samantha "Sam" Newly in a coma for eight days, she wakes up with no recollection of any past experiences, memories or events. Faced with amnesia, Sam must start over. To her dismay she discovers that she wasn't a particularly honest, good-hearted or loving person. In fact she was self-involved, narcissistic and devoid of real relationships - essentially a bitch. Sam must now struggle with her desire to be good and her temptation to be... not so good. Finding the line between good and evil is never easy.