Toddlers And Tiaras premiered on TLC on January 27, 2009. On any given weekend, on stages across the country, little girls and boys parade around wearing makeup, false eyelashes, spray tans and fake hair to be judged on their beauty, personality and costumes. Toddlers and Tiaras follows families on their quest for sparkly crowns, big titles, and lots of cash. The preparation is intense as it gets down to the final week before the pageant. From hair and nail appointments, to finishing touches on gowns and suits, to numerous coaching sessions or rehearsals, each child preps for their performance. But once at the pageant, it's all up to the judges and drama ensues when every parent wants to prove that their child is beautiful.