Bullrun premiered on SPK on March 13, 2007. This series puts real people behind their favorite wheels in an all out rally across the United States, with a big money prize and even bigger bragging rights waiting at the finish line. In each episode, a different driving team will be eliminated based on their strategy and driving performance. Never knowing where they are going on undisclosed cross terrain routes, or what obstacles lay ahead, the drivers and their cars will be the main characters of Bullrun. Spike TV cameras will chronicle all the behind-the-scenes adventures from the open road in America's heartland to late-night partying when the Bullrun drivers will be blowing off steam after a long day driving.